EFAN is an online clothing store that specializes in comfortable athleisure wear. Their collection focuses on staples like hoodies, sweatshirts, sweaters, and sweatpants. EFAN aims to create casual classics with thoughtful details and quality construction.
Efan is an online retailer that specializes in ultra-soft and comfortable loungewear and basics. Since launching in 2022, Efan has quickly grown from a small passion project into a thriving business offering hundreds of apparel styles designed for optimal comfort.
Efan’s product lineup consists of wardrobe staples like hoodies, crewnecks, joggers, and tees made from custom fabrics engineered for softness. They use exclusive cotton, cotton-blend, modal, and French terry materials that feel amazingly smooth and lightweight against the skin. Generous, relaxed fits coupled with stretchy ribbed details provide ease of movement and non-restrictive wear.
Efan’s top-selling pieces include The Classic Crewneck made from a brushed fleece cotton-poly, The Cloud Hoodie crafted from soft French terry, Everyday Joggers in a custom cotton blend, and The Forever Tee in a modal cotton mix. Across their collections, Efan emphasizes quality construction with reinforced seams, strong stitching, and fabrics designed to maintain softness wash after wash.
As a digitally native vertical brand, Efan sells directly to consumers via their online store while cultivating an engaged social media community. They frequently share styling content and connect with followers on Instagram and TikTok. Customer photos and reviews consistently praise Efan’s apparel for its exceptional comfort, stylish fits, and affordable price points.
Committed to ethical production and sustainability, Efan partners with manufacturers that meet strict standards and undergoes multiple quality assurance checks before products are shipped. By focusing on premium materials and responsible business practices, Efan has earned a reputation for comfort-driven lounge essentials that also give back.
Efan uses exclusive custom-developed fabrics engineered for optimal softness and comfort. Their French terry, modal, and premium cotton materials offer a smooth, lightweight handfeel that feels amazing against your skin. Efan's cloud-like fabrics redefine softness for casualwear.
While prioritizing comfort, Efan still delivers pieces you'll love to wear with clever design details like dropped shoulders, ribbed cuffs, and perfected loose fits. Their hoodies, joggers, and tees may be ultra-soft, but they're far from sloppy. Efan apparel flatters your shape while letting you lounge in total ease.
By partnering exclusively with manufacturers that meet strict ethical standards for worker treatment and environmental impact, Efan ensures their products give back. Efan's commitment to ethical, sustainable production sets them apart from many fast fashion and loungewear brands.
Before any piece reaches the customer, it undergoes rigorous wear testing and quality assurance checks. Efan thoroughly examines stitching, construction, wash performance, and more to guarantee consistent excellence. You can trust Efan apparel to hold up wash after wash.
As an online-only brand, Efan can offer elevated basics and boutique-quality materials at affordable prices by eliminating retailer markups. Efan's direct business model passes significant savings onto the customer without ever compromising on quality.
Efan actively collects and responds to customer feedback through surveys, reviews, and social media outreach. They use input to improve products and launch new styles customers want. Efan values open communication with their loyal customers.
As a busy working mom of three kids, comfort is my top priority for clothing. I don't have time to fuss with uncomfortable, restrictive outfits when I'm chasing after little ones all day. That's why I absolutely love Efan's hoodies and joggers! The premium fabrics are incredibly soft and lightweight, almost like wearing pajamas all day long. The relaxed fits allow me to move freely without any pulling or tugging. I never feel frumpy though thanks to the flattering cropped silhouettes and tapered ankles on the joggers. The quality and construction is also top-notch - after many washes, they look brand new. I appreciate that Efan offers timeless basics at affordable prices. Their hoodies and joggers have become my everyday mom uniform!
As an avid gym-goer and athlete, I'm always searching for the perfect balance of comfort and performance in my activewear. Efan's joggers and hoodies check both boxes! After my workouts, I love throwing on the Cloud hoodie - it's like wrapping myself in a soft, plush blanket. The custom brushed fleece fabric wicks away sweat to keep me cool and dry. The ribbed cuffs prevent any riding up or restriction of movement. I also love Efan's Everyday Joggers for lounging and hangouts with friends. The relaxed tapered fit provides room to breathe while the cuffed ankles give a refined, intentional look. The heathered black pair works great for a subtle athleisure vibe. Efan's apparel lets me relax in total comfort without compromising style.
As someone who is always cold, I'm constantly on the hunt for the perfect hoodie. Many are too thin and skimpy while others feel bulky and overwhelming. Efan's Cloud Hoodie has been an absolute game changer for me! It's made from the softest, high-quality French terry that provides just the right amount of lightweight warmth. I love the easy, relaxed fit that layers perfectly over tees and tanks without adding bulk. The kangaroo pocket is roomy enough to keep my hands warm and cozy. This hoodie has become my go-to for chilly office AC, bonfires with friends, and everything in between. The heather gray color I chose goes with anything. I never want to take it off! So thrilled to have found my perfect hoodie for all seasons from Efan.
My search for the perfect basic tee is over thanks to Efan's Forever Tee. I'm very picky about fit - I like a tee with a roomy, boxier fit rather than anything too tight or clingy. Efan's soft modal-cotton tee has the ideal relaxed silhouette. It skims my body while still flattering my shape thanks to the crew neckline. The fabric feels luxuriously soft and smooth against my skin. The tee drapes beautifully and layers perfectly under button-downs. I also appreciate the high-quality construction - the stitching is sturdy and the tee holds its shape wash after wash without shrinking. I never want to take this tee off! It's comfortable enough to lounge in but stylish enough to wear anywhere. So happy I discovered Efan's tees.
I adore a stylish, chic jogger - but not at the expense of comfort! I'm so thrilled to have found the perfect pairing of both from Efan. Their French terry everyday joggers have been my new go-to for running errands, lounging at home, and even dressing up for a night out. The fabric is so deliciously soft, it feels like I'm wearing pajama pants out of the house! But the chic tapered ankles and fitted cuffs give them a refined, intentional look. I love the side pockets for tucking away my phone and keys. The relaxed fit through the hips and thighs never clings or restrictive. Whether I'm curled up on the couch or out to dinner with friends, these joggers make me feel put together but still supremely comfortable. Major props to Efan for nailing the ideal balance of comfort, style, and quality!
Efan uses exclusive custom-developed fabrics to achieve unmatched softness and comfort. Their product lineup includes ultra-soft French terry, modal, premium cotton, cotton blends, and custom brushed fleece materials. These fabrics offer lightweight, breathable comfort.
Efan's sizing is designed for a relaxed, roomy fit with overall inclusive sizing ranging from XS-4XL. Their hoodies, crewnecks, and joggers feature an intentionally oversized, baggy silhouette for optimal comfort and movement. Efan also offers size charts and fit guides on each product page.
While Efan has become known for their ultra-soft hoodies, joggers and other loungewear, they offer a wide range of everyday basics like tees, tanks, polos and more. Their full lineup consists of staple apparel engineered with proprietary soft fabrics.
As a digitally native brand, Efan frequently debuts new fabric innovations, styles, and limited-edition drops. Customers can sign up for emails to get first access to new product launches. Efan also polls their engaged social media followers for feedback on upcoming designs.
Yes! Efan runs exclusive promotions like sitewide sales, holiday specials, and competitions where fans can enter to win products. Subscribers get early access to seasonal sales and discount codes for money off their purchase.
Efan offers a 30 day return window for a full refund if you are not completely satisfied with your order. They also provide easy self-service returns via a prepaid shipping label. Efan stands behind their quality and wants all customers to love their purchases.
Efan works exclusively with factories that meet rigorous standards for safe, ethical working conditions. While made overseas, Efan oversees production closely to ensure quality. All manufacturers must comply with their code of conduct.
Currently, Efan operates as a digitally native brand with products available exclusively through their own online store. This direct-to-consumer model allows them to offer elevated basics at accessible price points by cutting out retailer markups.
Efan offers standard shipping which takes 5-7 business days on average. Expedited shipping options are available to receive your order faster. All domestic orders over $50 ship for free! International shipping times may vary.
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